I have previously described the moment my love affair with twitter was solidified forever. What I have yet to share is why my experiences with other businesses on twitter. A few months ago, I was attempting to expedite an order for an item I needed for my business. As is my usual, I mentioned my endeavor on twitter. Within hours, I was communicating with someone from the company and they were able to facilitate my needs. The amazing thing is that this was not an isolated incident, it has happened repeatedly.

My favorite happened this past Thanksgiving. I had traveled to my mom’s for the Holiday and on Black Friday participated in the American tradition of shopping. While in the mall, I encountered a kiosk for my favorite bakery. I rushed over to inquire if they had Chocolate Éclairs. They did, I bought one for each of us and promptly settled in to enjoy my éclair break. Of course, I twittered about my joy in the midst of my black Friday experience. Soon, I received a message from Dewey’s Bakery

If your company is not on twitter, you are missing the opportunity to have active dialog with your customer. You are missing the chance to up sell. You are missing instant feedback on your product, service, and company as a whole. AND you are missing the ability to put out a fire before it flames out of control. If you can calm an irate customer and save their business, they will appreciate you and not spend their time degrading you.

Biz Buzz Social can help you with your twitter presence. Ask us how.

If you have read my about me page, you know I own a business which makes All Natural Soaps (actually, it’s now skin care as we have lotions, body scrubs, etc in addition to our soaps) anyway, back in the spring I send Chris a DM (direct message via twitter) and asked him if he would use my soap, if I sent him some. It was a new product for us, Beer Soap. Evidently, I peaked his interest and he agreed to use our soap. He subsequently wrote about our soap and more importantly our social networking via his blog. This single act solidified my love of social media.

Since that time, my soap business has grown. My social networking has increased. I had reached a point where others were seeking my advice. Then I was presented with an opportunity to assist other small business owners with using twitter and facebook in their own businesses. I have the attitude that anything I can do to help a fellow traveler would help me, even if just for the joy of sharing knowledge.

I see Biz Buzz Social as a means to help other small business owners overcome the hurdles associated with learning a new means of communication. This may take the form of consultations, help getting set up and started or actual maintenance of accounts.

Let me know how I can help.