Twitter is a business tool you can’t afford to leave in the tool box

I oft find that people who have never use twitter think it is just a place to post what you had for breakfast or other random uninteresting information. What they don’t realize is that while there is a certain amount of random information available, there is also good and informative information available. I for one, […]

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Only One in Three Companies Address Social Media Concerns

Fifty-one percent of executives surveyed said they fear social media could be detrimental to employee productivity, while 49 percent believe that using such could damage company reputation. In fact, those surveyed who are notusing social media on a corporate basis say non-implementation is primarily due to concern about confidentiality or security issues (40%), employee productivity (37%) or simply not knowing enough about it (51%).

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What can Twitter do for your Company?

I am a twittering fool. I absolutely love the medium. Frequently, when I am blabbering on about twitter, I encounter the blank stares of those who have not yet caught the twitter bug. I must admit my first encounter with twitter ended with a ‘what’s the big deal” response and a six month hiatus. I […]

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